Posted Aug 11, 2019 If you operate in the mid to enterprise eCommerce space, you'll probably find (sooner or later) the number of platforms that can really handle your business needs shrinks considerably. In this post, we'll show you: ✔ What falls under an "enterprise" business ✔ What do we mean by enterprise eCommerce platform ✔ How to choose the right enterprise platform ✔ A comparison of 7 major enterprise eCommerce platforms ✔ And more! Check it out:
Posted Jul 25, 2019
Posted Jun 26, 2019 "Just build more websites", they say.... Sure, it can boost your reach and revenue, but we all know managing multiple sites is no easy task. Luckily, we know of some tricks that make managing multiple stores a little easier.
Posted Jun 18, 2019 Did you know, in the first half of 2018 alone, 945 data breaches took place, exposing over 4.5 billion data records? But here's the kicker: 62% of ALL cyber-attacks target small and medium-sized businesses! In this article, you'll learn: ✔ The most common eCommerce security threats you need to be aware of ✔ The pillars of eCommerce security ✔ Website security best practices ✔ And more... Check it out:
Posted Jun 12, 2019 Manufacturing companies are peering through the window of opportunity. The internet — and more to the point, the availability of easy-to-use content management and eCommerce platforms — is empowering manufacturers to sell directly to consumers. The decision to digitally transform your manufacturing brand, and the way it engages with the end consumer, is bold, and certainly not without challenges. The potential payoff, however, is significant. But where to begin? In this article, we share eight proven digital transformation strategies to help you get started.
Posted May 27, 2019 Dynamic pricing has been used in the hospitality and travel industry for years, and now the #eCommerce industry is starting to adopt the same strategy. Hate it or love it, it just works. In this post, you'll learn: ✔️ What is dynamic pricing? ✔️ How does dynamic pricing work? ✔️ The benefits of dynamic pricing ✔️ 3 dynamic pricing pitfalls to avoid ✔️ How to get started with dynamic pricing ✔️ The dos and don'ts of dynamic pricing ✔️ How to gradually implement dynamic pricing into your eCommerce business
Posted May 20, 2019 Your UX might be killing your #eCommerce site's conversion rate. The problem is, most people create their UX design based on assumptions, which simply won't cut it. In this post, you'll learn: ✔ 3 user research methods to get into the minds of your website visitors ✔ How user journeys affect conversion ✔ 4 UX tips to boost your mobile conversion
Posted May 13, 2019 Fun fact: According to Nielsen, 92% of consumers believe recommendations from friends and family over all forms of advertising. And guess what's the most effective strategy to generate recommendations from your target customers' friends and family? Word of mouth marketing. If you could master one form of marketing, I highly recommend mastering this one.
Posted May 6, 2019 Good old WordPress. It's perhaps the best, and certainly the most popular blogging platform on the market. But what about using it as an #eCommerce platform, especially enterprise-grade eCommerce platform? Does it have the functionality to handle the heat? In this post, we examine the the pros and cons of using WordPress as an enterprise eCommerce solution and also see if there is an alternative option that actually is better ¯\_(ツ)_/¯
Posted Apr 22, 2019 If you're looking for cart abandonment strategies that are NOT emails, then this post is for you. We teamed up with Heroic Search to explain how you can use reviews as part of your cart abandonment strategies and some other little-known strategies. In a hurry? Here's a full list of cart abandonment strategies that are not emails: ✔ Offer a price beat pledge ✔ Handle specific objections with exit-intent popup ✔ Display verified "Does anyone else like it" product reviews ✔ Create a sense of urgency ✔ Turn your returns policy into a conversion machine ✔ Tap into lost shoppers with targeted ads ✔ A/B test these on your shopping cart page